Rebuilding the entire lead pipeline for a multi-partner consulting group
A regional consulting firm was generating inconsistent inbound volume with no structured follow-up. Qualified prospects were slipping through the cracks between initial contact and scheduled consultation.
No CRM, manual follow-up via email, inconsistent intake process, and zero visibility into pipeline stage or lead source.
Built a multi-step intake funnel with qualification logic, deployed a CRM with automated lead routing and stage-based nurture sequences, and launched a paid search campaign targeting high-intent service queries.